Tourism
The Tourism segment of OPUS GLOBAL Plc. includes Hunguest Ltd., in which the Company holds a 99.9% indirect stake, along with its subsidiaries, the Balatontourist Group.
Dr. Ádám Détári-Szabó has been the CEO of Hunguest Zrt. and the Managing Director of Balatontourist Kft. since 2020. Under his leadership, the largest investment series in the Hungarian hotel industry has been realized between 2020 and 2024, during which approximately 2,000 hotel rooms were developed. He is also associated with several successful acquisitions that have contributed to strengthening Hunguest Zrt.’s long-term growth strategy.
Between 2017 and 2020, he worked as a subsidiary CEO at Appeninn Nyrt., under his leadership, several real estate infrastructure renewals were initiated. Before that, he gained international experience as the head of the economic diplomacy department at one of the background institutions of the Ministry of Foreign Affairs and Trade. Previously, he worked in the real estate law group of CMS Cameron McKenna LLP, handling tasks related to real estate acquisitions and leasing.
Dr. Ádám Détári Szabó has a degree in law and international relations. He completed his studies at the University of Szeged, Faculty of Law and Political Sciences, as well as at Károli Gáspár University of the Reformed Church in Hungary, Faculty of Law and Political Sciences.
He is a member of the Hungarian Bar Association and a board member of the Hungarian Hotels and Restaurants Association; since 2021, he has been continuously featured in the ranking of Turizmus Top 50 most influential players in tourism.
Hunguest Ltd.
Hunguest Ltd. is the leading rural hotel chain in Hungary, operating 20 hotels and two spas within the country, as well as three hotels abroad in Austria and Montenegro. The domestic hotels offer a total of 3,512 rooms and more than 7,000 beds. Hunguest hotels are located in virtually all prominent tourist destinations, including well-known spa resorts, vacation areas, mountainous regions, and major cities, offering a wide range of services to meet diverse guest needs, such as classic medical treatments, wellness, recreation, fitness services, conference facilities, and various program offerings. Hunguest Ltd. holds a stable market-leading position in domestic tourism, being the Hungarian hotel chain that accommodates the most domestic guests and realizes the highest revenue in the countryside.
Hunguest Ltd. – through foreign hotel operations – holds stakes in two hotels in Austria (the Sporthotel Heiligenblut and Landhotel Post both located in Heiligenblut am Großglockner in Carinthia), as well as the Hunguest Hotel Sun Resort situated directly by the beach in Herceg Novi, Montenegro.
Balatontourist
Hunguest Ltd.’s subsidiaries include Balatontourist, a prestigious tourism brand with a history of over seven decades. It is Hungary’s leading campsite operator, managing four campsites located along the shores of Lake Balaton.
Balatontourist, as the market leader in campsite operations in the country, welcomes camping enthusiasts with 1,545 camping pitches, 76 holiday homes, 225 mobile homes, as well as rental caravans and fully equipped, comfortable tents in Balatonakali, Balatonberény, Balatonfüred, and Révfülöp.
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